Streaming – The Changing Landscape

Yesterday, I was asked to talk on local ABC radio about streaming services and what they mean to average consumers, and I thought it was a great opportunity to expand on that and offer some alternatives to the big names – ie: Netflix, Amazon Prime and Disney +

Here in Australia, with different licensing agreements, it is slightly different. We have region specific versions of Netflix and Amazon Prime plus local player Stan, which, along with the highest level of AU content, has held the license for a lot of Disney properties since last year. Foxtel Now provide a number of HBO titles here and HayU offers wall-to-wall reality TV shows, if that’s your thing. There’s also AppleTV+, YouTube Premium, 10 All Access and Kayo (a subsidiary of Foxtel) for sports nuts. Add in the free services, SBS On Demand, ABC iView, 10play, 9Now and 7plus and it gets even more complicated.

The problem is, particularly with the advent of Disney +, how is that going to affect local media consumers? Streaming video on demand (SVOD) was supposed to be the cheaper alternative to leaving the house to actually go to the movies (perish the thought) or the video store (may they rest in peace) but it’s rapidly turning into something of a digital dilemma and if you watch a lot of screen media, a potentially expensive undertaking. The other thing to remember in all this too, is as consumers, we only ever own the right to watch, not a hard copy of the media, and there is no guarantee that our favourite films or shows will stay on those services. 

For my household of two tech-savvy adults, we share Netflix with another family, which halves the cost of a premium subscription. I signed up for Amazon Prime a few months ago simply to watch Good Omens (and it was worth it just for that) and the Suspiria remake because I was doing a screen studies major and I love horror movies. But I don’t know if I’ll keep it on past the new year. If I see things I particularly love – Good Omens being a perfect example – I go and buy DVDs or Blu-rays. I know in this age of minimalist living I’m being very old fashioned, but I like being able to put a disc on with all the extra features – just like I love real, physical books! And I have a loyalty card at my local independent cinema and I still love going out for dinner and a movie. 

Having said that, I also subscribe to MUBI, which provides 30 films on a strict 30-day rotation. This service is curated to provide independent, foreign language SVOD and it remains my favourite paid subscription for several reasons. Firstly, I never suffer from the usual paralysis of what to watch because everything is only there for 30 days. The films come from all over the world and have given me a chance to delve into cinema I would never have thought of looking at – thinking of directors like Ruth Beckermann, Ciro Guerra and Krzysztof Zanussi as well as favourites like Peter Strickland, Agnes Varda and Ben Wheatley – it’s great for broadening your mind and getting away from the somewhat generic fare on offer through the major services. But when I’m looking for something less demanding, I go to TUBI. There’s a little of everything but it ranges from fairly good to absolute trash movies and television. The horror section is particularly worth sifting through and the bonus is, it’s free. 

So, what’s going to happen with SVOD? I think there’s going to be some casualties along the way. From what I’ve seen so far, I think Stan might fail as they lose content to Disney +, and in turn, they may well struggle to keep subscribers outside of school holiday times when kids require entertainment and I can’t see AppleTV+ keeping up with their initial business model of original content. Unfortunately, a lot of people in Australia simply won’t be able to afford multiple subscriptions and could revert back to pirating content – something we were infamous for in the early seasons of Game of Thrones, which was only available on Foxtel on first release. 

Meanwhile, I’ll keep watching MUBI and SBS On Demand, going to the cinema and dreaming of a day when the Criterion Channel and Shudder are available here in Australia – and spending more time out in the garden or reading books…

So what do you think? Are you a media junkie like me? Are you obsessed with The Crown or Carnival Row? Do you still buy DVDs or Blu-rays? Let me know – I’d like to hear your thoughts too.

And here’s a photo of me and Neko, because he’d far sooner have my complete attention than compete with a screen, even if it’s cat videos!

6 Comments (+add yours?)

  1. rosiebooks2009
    Dec 05, 2019 @ 20:46:54

    “Mr Robot”, now in its fourth and last series on Amazon Prime. No idea why I seem to have become so attached to it.

    Like

    Reply

  2. Trackback: Viaje | Debra Manskey

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